Which Digital Marketing Platform is Right for You?

The digital marketing landscape is constantly changing, and it can be hard to keep up with the latest trends and technologies. As businesses become more reliant on technology, digital marketing platforms have become essential for success. From search engine optimization (SEO) to automated marketing processes, there are a variety of platforms available to help businesses reach their goals. In this article, we'll take a look at 10 of the best digital marketing platforms and how they can help you achieve success.

TrueNorth

is a multifunctional digital marketing platform founded by Marcus Taylor.

It focuses on making promotion as easy as possible by eliminating time-consuming and unnecessary aspects of the work. TrueNorth's methodology, called Growth Ops, is based on maintaining the agility, accountability and alignment of marketing teams. It includes agile marketing features that help teams perform more tasks in short periods of time.

ActiveCampaign

is a digital marketing platform that focuses on improving the user experience in companies of all sizes. It offers a wide range of automation tools, 26% templates, and the best machine learning.

This allows dedicated teams to automate all marketing processes and save time.

Marketo

is a digital marketing platform that helps companies optimize website processes and achieve long-term success. It uses AI to harness visitor behavioral data to increase customer relationships and identify the best potential customers to focus on. Companies that use Marketo include Fujitsu, Panasonic, Roche, Cloudera, and BNZ.

HubSpot

stands out with its best-awarded customer support team. Around 120,000 customers around the world use this platform to provide an unparalleled customer experience.

Companies that use HubSpot include Suzuki, WWF, SoundCloud, SurveyMonkey, Trello and ClassPass.

VBOUT

is a digital marketing platform founded by Richard Fallah. It maintains direct personal relationships with customers and provides them with an unparalleled consulting experience. VBOUT offers high levels of personalization so users can modify the most popular digital marketing tools according to their needs. Companies that use VBOUT include MDC Vacuum Products, LLC, Spiderbox Design, MatchPlay Partners, and TagStone.

Act-ON

is a digital marketing platform that helps companies develop a brand that matters to customers and create strong connections with them.

It offers an automated SMS marketing tool for targeting local and global consumers as well as a highly visual automation environment (Automated Journey Builder) that allows marketers to create multi-channel and multi-touch communication workflows. Companies that use Act-ON include Sharp, AutoZone, RSA, RLH Corporation and RSA.Quora is a great way to fill the top of the funnel with low-cost leads and then push them down through remarketing. Google AdWords is also essential for any serious digital advertising campaign as it teaches users how to run lean AdWords campaigns which can be applied to other digital advertising platforms. Platforms such as Facebook, Instagram, Tik Tok and blogs have now taken over the digital marketing space.

Sprout Social is the ultimate control center for any company looking to translate its social presence into real results. Loomly's self-described “brand success” platform is an ideal tool for smaller social teams looking to organize and collaborate on content. Audiense takes listening to the next level by helping companies identify and segment their audiences on social networks. Doing so makes it easier to execute segmented laser-based advertising campaigns and allows you to delve deeper into the people of your customers.

Business intelligence tools help you better understand your potential customers and highlight key information to communicate with them once they've shown interest. Lead enrichment tools enhance your prospecting and outbound marketing campaigns by offering you a more holistic view of your traffic. Finally, HubSpot reduces complexity with integrations such as Sprout Social which allows customer service teams to create and delegate tasks without leaving the app.With so many options available in the digital marketing space today, it can be difficult to decide which platform is right for your business needs. Each platform has its own unique features that can help you reach your goals faster and more efficiently than ever before.

TrueNorth offers agile marketing features that help teams perform more tasks in short periods of time while ActiveCampaign provides a wide range of automation tools for targeting local and global consumers alike. Marketo uses AI to harness visitor behavioral data while HubSpot stands out with its best-awarded customer support team. VBOUT maintains direct personal relationships with customers while Act-ON helps companies develop a brand that matters to customers and create strong connections with them. Quora helps fill the top of the funnel with low-cost leads while Google AdWords teaches users how to run lean AdWords campaigns which can be applied to other digital advertising platforms such as Facebook, Instagram, Tik Tok or blogs.

Sprout Social is an ideal control center for any company looking to translate its social presence into real results while Loomly's “brand success” platform is perfect for smaller social teams looking to organize and collaborate on content. Audiense takes listening to the next level by helping companies identify and segment their audiences on social networks while business intelligence tools help better understand potential customers and lead enrichment tools enhance prospecting campaigns by offering a more holistic view of your traffic.